Our Team

Prudencio de Luis y Lorenzo

Managing Director

Graduate in Law from the UCM, Master in Business Administration from ESADE in Barcelona and Master in Finance from the University of Deusto (ESCA).

After more than thirty years in the insurance industry in 2009 I started my own business project in SSR Iberia to consolidate my career and to carry out a new stage from a different perspective to the experienced so far.

I am absolutely convinced of the importance of the human factor in business results and the positive influence that managers can bring to this.

A staunch member of Real Madrid with more than fifty years of experience and passionate about music and sports in general.

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